• Brow Now

    Stay-in-Place Brow Gel

    Get your best brows now. Instantly tame, set and style brows with a clear brush-on gel for all hair colors that won't flake.

    Apply with included mini mascara brush.

    Clear brow gel for all hair colors sets and styles.
  • Sculpting Foundation Brush

    For all-over face application and blending. Large domed shape lightly sweeps over contours and angles for a sheer, flawless finish.

    Perfect for loose, pressed, shimmer or bronzing powder.

    Ergonomically designed for ultimate definition.
  • NEW!

    Pure Color Desire

    Rouge Excess Matte Lipstick

    Potent color in one velvety stroke. 8-hour wear.

    Pure Color Desire Matte is one of our highest pigment lipsticks ever (25% intense pure pigment).

    Gives you instant full coverage with intense color impact and amazing wear.

    Feels lightweight and non-drying.

    Glides on smoothly and evenly, without dragging. Hugs lips in plush velvet matte color that is ultra comfortable.
    One-stroke intense color in a smooth velvety matte.
  • Double Wear

    Stay-in-Place Lip Pencil

    Glides on effortlessly for precise definition. Long-wearing. Lightweight, creamy color helps extend the wear of lipstick without feathering or bleeding.

    Flip the pencil around and use the integrated lip brush to apply your lipstick or gloss for brilliantly defined color and shine.

    For precision shaping, long-wear.
  • NEW!

    Perfecting Loose Powder

    Lighter than air. Softer than silk. Incredibly fine. This micro-sheer powder controls shine and helps hide imperfections and pores.

    Fuses makeup into smooth, flawless perfection.

    Natural coverage. Sheer finish.

    Controls shine, hides flaws. Sheer finish.
  • Pure Color Desire

    Rouge Excess Lipstick

    Potent color in one stroke. Plumping moisture. Incredible wear.

    It's one of our highest pigment lipsticks ever (25% intense pure pigment). Gives you an amazing 8-hours of bold color impact.

    The indulgently creamy-rich formula is instantly hydrating. Lips look plump, shapely, sensuously smooth.

    In two irresistible finishes: Creme (creamy satin) and Chrome (creamy pearl shine).

    Both provide full-coverage color in one swipe. What do you desire?

    One-stroke bold color impact and plumping moisture.
  • Pure Color Envy

    Lip Repair Potion

    Baby Your Lips.

    Your all-in-one lip repair formula: Revives. Renews. Softens.

    Ideal with your night regimen as a rejuvenating, while-you-sleep treatment.

    Or apply it anytime for an enviably revived smile.

    Applies easily with the wand applicator.
    Revives with all-in-one lip repair.
  • NEW!

    Sumptuous Rebel

    Length + Lift Mascara

    It’s a lash rebellion. A clash of effects.

    The super sleek brush shatters all expectations. Delivers a mega dose of mascara to lashes for full-bodied length and a lifted look. Lash-by-lash, it combs, defines and separates. Easy to use with any eye shape or size.

    Extremely long-wearing: 24H wear. Sweat- and humidity-resistant. Won’t flake.

    Smudges are banished. Beautiful lashes prevail. Lead the rebellion.

    Those who tried it, loved it:
    • 95% saw instantly thicker lashes*
    • 92% saw longer, more lifted lashes*
    • 92% saw instantly dramatic and defined lashes*

    *In a consumer perception study of 106 women after using daily for 1 week.
    Sleek brush delivers full-bodied length plus lift.
  • Double Wear

    Stay-in-Place Foundation

    Long-wearing makeup with 15-hour staying power. Looks flawless and natural. Lasts through heat, humidity, non-stop activity. Feels lightweight, comfortable.

    Medium coverage. Natural finish. Oil-free

    Long-wear: 15 hours. Medium coverage. Our #1 Makeup.
  • NEW!

    Double Wear

    Infinite Waterproof Eyeliner

    Draw the line.

    Crave-worthy color that lasts all day and night—up to 24 hours.

    Includes a soft smudge tip and built-in sharpener.

    Waterproof. Smudge-, sweat-, heat- and humidity-resistant.

    24-hour wear. Includes a smudge tip and sharpener.
  • Pure Color Envy Matte

    Sculpting Lipstick

    Creamy. Matte. Intense. Pout-provoking.

    Saturates lips with undeniably daring matte color.

    Lightweight, ultra-creamy formula glides on effortlessly, covers evenly. Sensually soft and smooth, luxuriously comfortable.

    The lipstick bullet is shaped to sculpt the curves of your lips. The case feels like luxury in your hands. And with one click, case closed.
    Statement-making creme matte color.
  • Brow Now

    Volumizing Brow Tint

    Get your best brows now. Style and set brows with a brush-on volumizing gel.

    Fiber-enhanced formula fills, tints for more natural looking brows that last up to 12 hours.

    Water-and humidity-resistant.

    Brush-on gel fills, tints for fuller looking brows.
  • Double Wear

    Radiant Concealer

    Loves your skin. Matches your skintone.

    Conceal and contour with this creamy, comforting concealer that is super-blendable and long wearing for 12 hours.

    Nourishes with botanical extracts, including Chia, and Camelina and Kukui Nut Oils.

    Softly radiant, the formula brightens the eye area, as it conceals dark circles. Hides spots and tones down redness. Crease-resistant.

    Oversized two-sided sponge tip applicator has a flat-angled edge for concealing, contouring and highlighting larger areas of the face and a precision tip for perfectly covering dark circles.

    Comes in 22 shades. Full coverage. Soft radiant finish.
    Loves your skin with nourishing botanical extracts.
  • NEW!

    Pure Color Envy

    Nighttime Rescue Lip Oil-Serum

    Baby Your Lips.

    This revitalizing overnight treatment rescues lips from the day.

    Infused with nourishing hydrators and precious, naturally derived Camellia, Rose and Lavender Oils, it leaves lips feeling soft, supple and soothed. Also includes collagen filling spheres.

    Luxurious yet weightless texture combines the best of a serum and a treatment oil. Lips feel nourished and plumped with moisture. Fine dry lines look minimized.

    The plush applicator feels like a pillow for your lips as it glides over lip contours.
    Nourishes, soothes and softens lips every night.

    Pure Color Envy

    Sculpting Lipstick

    Color with the power to transform your lips, your look, your attitude.

    Sculpts: Multi-faceted pigments wrap lips with dimensional color impact and sculpted definition.

    Hydrates: Our revitalizing moisture complex helps soften, smooth and instantly plump lip surface with moisture. This formula also improves lips’ moisture barrier to help lock in hydration and condition lips over time.

    Flatters: Saturates lips with statement-making, wearable color designed to flatter all skintones and undertones.

    Comfortable Creme Finish: Glides on effortlessly to create a luxurious, smooth creme finish. Wraps lips evenly with an undeniably comfortable, creamy texture. 8-hour wear.

    Expertly designed bullet is perfectly shaped to help sculpt the curves of your lips with effortless precision.

    The case feels like luxury in your hands. And with one click, case closed.
    Statement-making, lip-shaping color. Creme finish.
  • Little Black Liner

    Thick. Thin. Ultra-Fine.

    Give eyes the edge. Create the eye look you want with a dual-ended liquid eye liner you can wear 3 ways:

    Thick. Thin. Ultra-Fine.

    Waterproof. Smudge-proof. Flake-proof.

    Wear it 3 ways: Thick. Thin. Ultra-Fine.
  • Double Brow Brush

    The secret to perfectly groomed arches.

    Dual-sided brow tool features an angled brush on one end to fill and define brows with precision. On the other end, a spooled brush helps smooth, groom, blend.

    Two-in-one brush for expert shaping and shading.
  • NEW!

    Pure Color Envy

    Lip Volumizer

    Baby Your Lips.

    Like a magic wand, Lip Volumizer touches onto lips with a thrilling plumping effect. Lips look more sculpted and feel moisturized and nourished.

    The formula responds to your lips’ unique chemistry to reveal a hint of tint that’s perfectly you.

    Applies easily with the wand applicator.

    Sculpts. Plumps. Moisturizes.
  • Double Wear

    Flawless Hydrating Primer SPF45

    The first primer intended to pair flawlessly with Double Wear Stay-in-Place Makeup SPF 10.

    A soothing, comfortable, feather-light base that feels like bare skin. Creates a smooth, even canvas so makeup glides on effortlessly and looks and feels fresh. 

    Instantly hydrates, brightens and provides skin with powerful protection against environmental damage from broad-spectrum UV rays and pollution.
    Feather-light, with high UV protection. Smooths, brightens
  • Micro Precision Brow Pencil

    The ultimate in precision and definition for brows that wow.
    Ultra-fine tip fills in brows with natural hair-like strokes. Glides on effortlessly with maximum control.
    12-hour wear. Smudge-proof. Humidity-resistant.
    Retractable, twist-up tip.
    Ultimate precision for ultra-fine, hair-like strokes.
  • Pure Color Envy

    Color Replenish Lip Balm

    Baby Your Lips.

    This hydrating balm glides over lips to deliver a burst of moisture and a hint of personalized tint.

    The balm responds to your lips’ unique chemistry to reveal a shade that’s perfectly you.

    Smooths and conditions for a pretty, pampered pout.
    Hydrates. Smooths. Tints with personalized color.
  • NEW!

    Futurist Aqua Brilliance™

    Watery Glow Primer

    Primer + Care: Immediately triples skin’s moisture for a visibly healthy look. Strengthens skin’s barrier. Provides all day and long-term moisture.

    On contact, this refreshing gel-cream primer bursts into micro-size water droplets and smooths skin for beautiful makeup application.

    Clinical testing shows it:

    HYDRATES instantly and all day.

    STRENGTHENS skin’s barrier to lock in moisture and help protect against environmental stressors.

    And it CARES for your skin with over 80% skin-caring ingredients.

    The lightweight, watery fresh formula creates a breathable layer between you and the environment. So you feel revived and reassured—and look radiantly healthy, fresh and glowy.

    Dewy Plump Glow finish. For all skintypes.

    • IonCharged Water Complex
    • Triple Moisture Complex featuring two types of Hyaluronic Acid plus Glycerin
    • Infused with naturally derived ingredients.
    Dewy primer with instant 3X moisture.
  • Pure Color Envy

    Paint On Liquid Lipcolor

    Discover the power of liquid Envy. Intense, smooth, ultra-comfortable color. This is paint with a passion.

    Saturates lips with 3 boldly seductive finishes:

    MATTE: Paint on long-wearing drama. Paint on style. Matte but never flat.

    VINYL: Paint on shine. Paint on sexy. Fits your lips like a curvy vinyl dress.

    METALLIC: Paint on dazzle. Paint on daring. Gleaming brushed chromes in super-hot shades that last all day.

    Each shade comes in the finish that suits it best.

    Drench your lips in full-on liquid color.

    Pure Color Envy Hi-Lustre

    Light Sculpting Lipstick

    Driven by desire.

    Saturate lips with lustrous color. Sculpt your lips with light.

    Discover the power to create a new look of volume and definition.

    Transforms lips with lustrous color, brilliant shine.
  • Double Wear

    Foundation Pump

    Now you can dispense the perfect amount of Double Wear Stay-in-Place Makeup with a convenient, reusable pump.
    Fits Double Wear Stay-in-Place Makeup.
  • NEW!

    The Mattifier

    Shine Control Perfecting Primer + Finisher

    This must-have mattifying primer creates a silky-smooth canvas for makeup application by controlling oil and reducing shine for a healthy-looking finish.

    Use it to prep your face for makeup, then refresh throughout the day to keep skin looking velvety matte. Oil-free.

    Primes, controls shine, finishes.
  • NEW!

    Pure Color Envy

    Kissable Lip Shine

    Gloss so glossy you can’t help but kiss it.

    Luminous, sheer color and a brilliant, boosted gleam for sculpted, perfectly kissable lips. All in a quiet-to-bold, shimmer shine-to-creme shine range of shades to suit every skintone.

    Lightweight, hydrating texture with Hyaluronic Acid leaves your lips feeling so comfortable you’ll forget it’s there.

    The brush effortlessly maximizes shine with even coverage, and minimizes smearing when layering over other lipcolor. Add coats to build from sheer to medium coverage.
    Brilliant, glossy gleam—spectacularly vibrant.
  • Blush Brush 15

    This Blush Brush provides precise color application for cheeks. The full, round shape is expertly designed to deposit color smoothly and evenly on smaller areas of the face.
    Full, rounded brush. Applies cheek color evenly.
  • Double Wear

    24H Waterproof Gel Eye Pencil

    The perfect line, rain or shine. Effortlessly apply intense colour with precision definition and 24-hour wear.

    This easy-to-apply gel pencil glides on smoothly without ever skipping, tugging or dragging. Sets in seconds to become waterproof and smudgeproof.

    Double-ended pencil has smudger on one end, colour on the other. Smudger tip adds versatility for softening and smoking the line.

    Lightweight plus long wear. Resists humidity, sweat and transferring.

    Sharpens easily with the Estée Lauder Pencil Sharpener.
    Long-lasting, high-impact colour that won’t budge.
  • The Brow Multi-Tasker

    Sculpt, shape and define your arches with a 3-in-1 tool.

    Pencil fills and contours brows.

    Sponge-tip applicator primed with brow powder creates fullness.

    Set your brow look with the spooled brush.

    3-in-1 brow pencil, powder and brush.
  • Sculpting Shadow Brush

    This innovative brush is ergonomically designed to perfectly sweep over the natural contours of the eye area.

    Use the curved side of the brush for all-over base application. For easy contouring, lining and defining, use the pointed tip.

    Designed with direction from top makeup artists around the globe. Manufactured and precision-trimmed with meticulous care. Wooden handles are short and lightweight, allowing for even, effortless application.
    Contoured brush. For base color, definition, lining.
  • NEW!

    Set + Refresh

    Perfecting Makeup Mist

    Instantly hydrate and revive skin, wherever you go.

    This invigorating face spray with electrolytes and caffeine immediately boosts skin's radiance.

    Mist skin before applying makeup to help it set and reapply throughout the day to refresh.

    Helps set makeup. Refresh throughout your day.
  • The Smoother

    Universal Perfecting Primer

    Lightweight primer infused with skin-softening apricot essence. Optically perfects skin, diffusing the look of pores and imperfections. Leaves skin with a smooth, even texture.
    Primes and reduces the look of pores.
  • Double Wear

    Stay-in-Place Makeup SPF 10

    Tartós fedés akár 15 órán keresztül.

    A Double Wear alapozó a nap végén is ugyanolyan tökéletes fedést biztosít, mint sminkeléskor. Legyen gyönyörű a bőre akár a mozgalmas, párás, meleg napokon is. Könnyed, kényelmes érzés a bőrön.

    Közepes-építhető fedés, natúr hatás. Olajmentes.
    24-hour staying power
  • Double Wear

    Maximum Cover Camouflage Foundation for Face and Body SPF 15

    Total coverage. Total confidence. And 24-hour staying power.

    This long-wearing, flawless makeup, formulated with almost 30% pigment, provides full concealing coverage wherever you need it.

    Use it to camouflage all skin imperfections and flaws on face or body, including scars, tattoos, spider veins, sun spots and other hyperpigmentation. Helps protect with SPF 15.

    Natural-looking. Waterproof. Matte finish. Soothing liquid-creme makeup is available in shades for all skintones.

    Find your perfect shade: Choose your skin’s intensity level (from light to deep) and undertone (cool, neutral or warm).


    Undertone is the way your bare skin looks and behaves. Which one sounds most like you?

    Cool (C) undertones: Bare skin has a rosy tone and burns easily in the sun.

    Neutral (N) undertones: Bare skin is more even toned, not too pink or golden.

    Warm (W) undertones: Bare skin has a golden or olive tone and tans easily in the sun.
    Full, concealing Matte coverage. Waterproof. Long-wear.
  • Double Wear

    Zero-Smudge Lengthening Mascara

    15-hour staying power. Extraordinary long lashes that last. Zero smudge.

    Smudge-Shield™* formula keeps it on lashes and off you. Resists high temperatures, high humidity and perspiration.

    15-hour wear, zero smudge. Extraordinary length.
  • Gentle Eye Makeup Remover

    This gentle, lightweight formula works quickly and gently to remove powder eyeshadow and other eye makeup.

    Oil-free, so you can re-apply makeup immediately.

    For all skintypes.

    Works quickly, thoroughly on shadow, mascara, etc.
  • Foundation Brush

    The ultimate foundation brush for a flawless finish. Smooth, even application. Makes blending easy and gives you a natural, seamless look. Ideal for liquid or creme foundation.
    Sleek brush, tapered edge for the most natural look.
  • Eyeliner/Brow Brush 20

    Line and define with precision. This brush's angled tip makes applying brow powder and liquid or gel eyeliner a breeze. Also great for lining with powder eyeshadow.
    Precision-angled brush to shape brows, line eyes.
  • Powder Brush

    For all-over face application and blending. Large domed shape lightly sweeps over contours and angles for a sheer, flawless finish.

    Perfect for loose, pressed, shimmer or bronzing powder.

    Large, domed brush ideal for loose/pressed powders.
  • Concealer Brush

    This small, tapered brush is designed to precisely apply and easily blend concealer. Use the tip to pat concealer into desired area until it melts into skin. Blend edges for a seamless look.
    Small, tapered brush. Precise concealing, blending.
  • Powder Foundation Brush

    Buff to perfection. This large, full brush is essential for any loose or pressed powder foundation. Engineered to provide fuller coverage and a more polished look than the Powder Brush.
    Large, full brush. A must for any powder foundation.
  • Contour Shadow Brush

    This tapered, angled brush sweeps on powder eyeshadow for all-over base application plus definition on the outer lid and crease.
    Tapered, angled brush. For base color, definition.
  • Lip Brush

    Line, define and let your lips shine: you will love the ease and smooth precision of this essential brush. Apply from center, working out toward lipline. Always protect the brush with its cap.
    Small, tapered brush to shape lips, smooth on color.
  • Blending Shadow Brush

    Blend like a pro. This long, tapered brush expertly blends and softens shadow from outside to inside corner.
    Long, tapered brush to blend and soften eyeshadow.
  • Take It Away

    Makeup Remover Lotion

    Water-based lotion glides on to quickly and gently remove all makeup, even long-wear and waterproof formulas. Crisp citrus scent.

    For all skintypes.

    All-around formula, even for long-wear, waterproof.
  • Advanced Night

    Micro Cleansing Foam

    Conditioning formula transforms into an airy foam that removes makeup, impurities as it purifies deep within skin's surface.

    Rinses easily; skin feels clean, soft, refreshed.

    Airy foam purifies skin; removes makeup & pollution.
  • Advanced Night

    Micro Cleansing Balm

    Lightweight balm melts into a cleansing oil on the skin, then transforms with water into a milky emulsion.

    Rinses easily for a clean, conditioned feel. Removes makeup and impurities.

    Light balm melts to a cleansing oil. Removes makeup.

    Advanced Night

    Micro Cleansing Foam

    Conditioning formula transforms into an airy foam that removes makeup, impurities as it purifies deep within skin's surface.

    Rinses easily; skin feels clean, soft, refreshed.

    Airy foam purifies skin; removes makeup & pollution.